Showing posts with label tools. Show all posts
Showing posts with label tools. Show all posts

Monday, September 13, 2010

Tuesday, July 7, 2009

HBR's

I love the way Harvard Business Review promotes its products - The management tip of the day with all the lnks to related topic's products.

I've got this thru twitter's @ManagementTip which is an extremely simple way to get info.

Saturday, July 26, 2008

FF 3.0

I'm crazy about FireFx 3.0. It is perfect. With one excepton. Del.icio.us buttons don't work although the opposite is said at help part.

I hate two things (at the moment). When I need to change my habits. And when the promised thing isn't true.

Upd. Mea culpa. It works. But in a different way. Now I have my post button again. What a relief!

Sunday, April 27, 2008

My Netvibes

What are you reading now? What do you read on regular basis?

My answer to the last question is my gmail and blogs.
I can't share my private email, but I certainly can do this with blogs. Netvibes, to be exact.

Here is my universe. Here I posted two pages of blogs I usually read - English and Russian ones. Thanx God, now the public profile is available to everyone.

Sunday, April 13, 2008

books

I'm preparing to my first consulting interview now and happy to start reading recommended books for the company. One of them is "Say it with Charts
The Executive's Guide to Visual Communication" by Gene Zelazny (I'm reading the book in Russian). I realy enjoyed it, wishing I had a chance to look at some tips before or at least during my MBA.

Even if I had internal feeling about diagrams to use, I've got a great sence of complex charts. And the most useful tip, propaly, in this chart is about headlnes of the slide/shart. We got used to put simple general names instead of showing the concrete idea of the chart.

And now I need to make a small analytical presentation. I almost hate it - it is mechanical job. But the only one nice thing about it is the fact I can train my new skills of creating charts. We'll see.

Monday, March 24, 2008

mentality

We just had an icq talk about russian mentality. It is started with the fact I menioned about recruiting agencies and their non-professional approach to company's websites. My position is that no compamy should use a website if it can't make a proper tool. In Russia website boom startes spontaneousely, everyone decided to have a status point - website. The quality didn't matter, the company needed to check the box - done.

My opponent gave me an exuse - Russian mentality. I could agree only with one thing - Russian mentality means to have and excuses for everything without making anything for better life (the second mentality thing is all-country sadness - bad weather worse history (Stalin's repressions, e.g.).

It's not a Russian thing to want more things for less money, it's international.
It's not a Russian thing to create a tool just for the sake of creation.
It's not a Russian thing to do and then to think. But some people understand that this way is not efficient. And some of them prefer to use excuses.

During my diploma's presentation my reviewer told that the same tool - a knife - can be used by both surgeon and murderer. Just to develop this metaphor - every surgeon practice with dead bodies before he works with humans. If a company that sells me its products or services using a bad tool it doesn't sell.

Yes, I'm Russian. But I'm also a professional.

(With a voice of Diesel advertising). Tools. Use with caution.

Wednesday, November 21, 2007

hate full stops in the heading (full stop here!)

My proofreader's past poisons my life - I can't read cheap books and newspapers cause I pay too much attention to details of layout and formatting; that distracts me from the content. And more important - while making ppt's of presentations I usually kill my group by paying the attention to "unsufficient details". Like full stops in headings - I hate this and I have this hate in my proofreader's DNA.

Seth Godin just posted the list of eye tracking rules. Now I'm going to use them during my next arguments. Unfortunately, this doesn't solve the full-stop issue, but allows to avoid other discussions (as logo positioning and picture backgrounds).

Here is the list (in alphabetical order):

* Ads in the top and left portions of a page will receive the most eye fixation.
* Ads placed next to the best content are seen more often.
* Bigger images get more attention.
* Clean, clear faces in images attract more eye fixation.
* Fancy formatting and fonts are ignored.
* Formatting can draw attention.
* Headings draw the eye.
* Initial eye movement focuses on the upper left corner of the page.
* Large blocks of text are avoided.
* Lists hold reader attention longer.
* Navigation tools work better when placed at the top of the page.
* One-column formats perform better in eye-fixation than multi-column formats.
* People generally scan lower portions of the page.
* Readers ignore banners.
* Shorter paragraphs perform better than long ones.
* Show numbers as numerals.
* Text ads were viewed mostly intently of all types tested.
* Text attracts attention before graphics.
* Type size influences viewing behavior.
* Users initially look at the top left and upper portion of the page before moving down and to the right.
* Users only look at a sub headline if it interests them.
* Users spend a lot of time looking at buttons and menus.
* White space is good.

Source:
Seth Godin shortlist.
Visual hosting blog explanation.
My russian post and translation.

Sunday, November 11, 2007

tools vs aims

People sometimes get lost between understanding the aim itself and the tool. The tool is just something that can get you to the aim, not the tool defines the aim, but vice versa.

Recently I subscribed to a rss from making presentation community in russian. I can see the trend of copying those fancy styles from western presentatios - pictures with a shortslogan on the slide. To be hones, I still prefer to have presentation only forthe sake of illustration of my words. Or sometimes when I don't have a time to get ready or don't have passion to tell people - this is the case when I put some schemes in PPT.

What I can also see, that some of consulting companies just buy techniques and then copy-paste slides from other presentation. Because nobody is going to pay you for several drops of essence, they need oceans of information, spreadsheets, fancy tools.

I really want to find a place where I can distill and deliver - I really love this formula from my entrepreneurship professor Julio de Castro. Cause the tools is not that really matters, it is how good you can use them. Or even the result of using them.

Anyway, while people buy tools but not the results, this marketwill exist. And of course it is easier to just copy and paste. Forget about reputation, they only tend to speak about it.